In the last 7 years, India has witnessed a clear divide between the Left-wing and Right-wing ideologies in politics. The ascent of Narendra Modi and BJP has turned what remained a thin line between the two, into a deep void. And this divide is not restricted to politics anymore. It has made its way into the mindset of the major chunk of the population of our country. And the tool used for this incision is the News; in any form, be it Newspapers, Magazines, Television, or Social Media. However, TV news, it seems, has had the most direct and drastic impact on the political behaviour of the viewers, primarily because of the following reasons: It is a visual medium, which is scientifically proven to be more effective in arousing the interest of the people as compared to written words. It has a wider reach than any other medium, its viewership is not dependent upon the literacy of consumers One can always shift to another channel if the story being covered is not to their liking.
Thoughts from a conscious mind!